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See every keyword from above.
CrowRank is a Mac app for App Store Optimization. Rank, search volume and difficulty for every keyword in every country, the keywords your rivals win, and the listing fixes worth the most points.
macOS 14 Sonoma or later, Apple silicon. Version 0.4.0, signed and notarized by Apple.
budget plannerUSrank 9
expense trackerUKrank 16
money managerDErank 6
Sample ranks for a demo app, the way CrowRank tracks them day by day.
Watch a keyword climb.
Every day CrowRank checks where you rank for each keyword in each country, keeps the history, and tells you the moment one enters the top 10.
budget plannerUS, DAY 1 OF 30
Sample app. Your own history builds up from the first check.
budget planner App Store, US
Pass the apps ranked above you.
CrowRank checks your place in the results for every keyword each day, notes what your rivals changed on their listings, and tells you the moment you reach the top 10.
Sample climb for a demo app. Rival listings are shown as placeholders.
From an idea to a better listing in four steps.
CrowRank follows the way App Store Optimization actually gets done: find what people search, see where you stand, fix the listing, and keep watching.
- MINUTE ONEAdd your appSearch the App Store by name, or connect App Store Connect to bring in every app you publish. Ideas without a listing work too.
- MINUTE FIVEPick keywords per countryType a phrase once; CrowRank suggests what people search in each country's language and measures every idea before you track it.
- EVERY DAYRead the boardRank, volume and difficulty for each keyword in each store, with the apps above you and a verdict: target, maybe, competitive or low volume.
- WHEN YOU ARE READYFix and upload a draftThe audit lists the fixes worth most; AI drafts the new name, subtitle and keyword field; CrowRank shows what you gain before it saves a draft.
Every country, side by side.
Track a keyword once and see it in every App Store you sell in: your rank, its search volume, how hard it is to win, and the apps on top. Checks run by themselves every day, and a notification tells you when a keyword enters or leaves the top 10.
- Volume and difficulty as 0 to 100 estimates, colour-coded the same way everywhere.
- Rank history per keyword, and top chart positions per country.
- Localize in one step: type a phrase, get what people actually search in each country.
Find the keywords your rivals win.
CrowRank reads the App Store's own search suggestions, the phrases your competitors share in their names, and the searches where they sit in the top 10 while you are nowhere. Measure any idea before you track it.
Rivals that change their name, subtitle, screenshots or version show up the next day.
An audit that says what to fix first.
A score per country, and every finding with the points it is worth: empty fields, wasted characters, keywords missing from your listing. One click writes listing text that fixes them, in each country's language, with the AI tool already on your Mac. Nothing is saved until you choose.
Before you upload, CrowRank shows which keywords the new text gains and loses. Uploads go to a draft version in App Store Connect; it never submits for review.
Fixes, biggest gain firstexample
1No listing in GermanGermany falls back to English.+15 pts
2Subtitle is emptyIt is indexed: put your second-best keyword there.+10 pts
3Name uses 12 of 30 charactersAdd a high-volume phrase.+9 pts
4Keyword field repeats words from the nameThose characters are wasted.+6 pts
Open it, and know what to do this week.
Each app gets a short list, ranked by what it is worth: a keyword that fell out of the top 10, the country listing with the most points to gain, a keyword your rivals win, a competitor that just changed its subtitle. Every item has one button that does it.
1Fix the DE listingName is empty, and 2 more findingsFix with AI
2Track "money tracker" in US7 of your top rivals rank in its top 10Track
3"budget planner" left the top 10#8 to #14 since the last checkOpen
Every country you sell in, checked the same way.
Pick from 48 App Store countries. Each keyword gets its own rank, volume and difficulty per store, and each country gets its own listing score, because a keyword that is easy in Germany can be out of reach in the United States.
Localizing a phrase takes one step: CrowRank translates it into what people actually type in each store, then measures it.
- US
- GB
- CA
- AU
- DE
- FR
- ES
- IT
- NL
- SE
- JP
- KR
- BR
- MX
- IN
- RU
- NZ
- IE
- AT
- CH
- BE
- PT
- NO
- DK
- FI
- PL
- UA
- TR
- CN
- TW
- HK
- SG
- AR
- CL
- CO
- SA
- AE
- IL
- ZA
- TH
- ID
- MY
- PH
- VN
- GR
- CZ
- HU
- RO
Who CrowRank is for
Built for the people who write their own listings, and the people they hire to do it.
Indie developers
You ship the app, write the copy and answer the reviews. CrowRank turns ASO into a short list each week instead of a weekend of spreadsheets.
See the auditSmall studios
Several apps, several countries, one person who owns growth. Every app gets its own board, rivals and to-do list, side by side in one window.
See rank trackingASO consultants
Client apps stay separate, numbers stay on your Mac, and a built-in MCP server lets your own AI agents read keywords and audits for reports.
See competitor analysisA Mac app, not another dashboard.
- Your data stays here
- Keywords, ranks and drafts live in a database on your Mac. No account with us.
- Your AI tool
- Drafts and replies come from Claude Code, Codex, Gemini CLI or Ollama, if you have one.
- App Store Connect
- Your apps, live texts, reviews and analytics. Uploads stay drafts.
- Agents welcome
- A built-in MCP server lets AI agents read your keywords and audits.
Learn App Store Optimization
All posts- App Store name and subtitle: writing the 60 characters that rankHow to write an App Store app name and subtitle that rank and convert: 30 characters each, brand plus keyword, no repeats, and examples that work.2 min read
- How to choose App Store keywords that you can actually rank forA practical method for picking App Store keywords: balance search volume against difficulty, start specific, check the apps on top and measure per country.4 min read
- How to track App Store keyword rankings and read the changesHow to track App Store keyword rankings: what to track, how often, per country, and how to tell whether a listing change, a rival or the store moved your rank.2 min read
Common questions
Are the search volume numbers from Apple?
No. Apple does not publish search counts outside Apple Search Ads. CrowRank estimates volume and difficulty on a 0 to 100 scale from App Store search results and the apps that rank for them, and labels them as estimates everywhere.
Does CrowRank change my live listing?
Never. Edits are saved as a draft version in App Store Connect. You review and submit them yourself.
Where is my data stored?
In a database on your Mac. There is no CrowRank account and no server of ours in between.
Do I need an AI subscription?
No. AI drafts use a tool you already have, such as Claude Code, Codex, Gemini CLI or Ollama. Everything else works without one.
Get CrowRank early.
CrowRank is in early access for macOS 14 and later on Apple silicon. Tell us which apps you work on and we will send you a download.
Already have access? Download version 0.4.0 (40 MB, password required).